SKU: 7972483916

Rule of 24: The Future of B2B Client Engagement

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Description

Rule of 24: The Future of B2B Client EngagementTime is running out. Massive change is upon us and business to business (B2B) sales organizations are breaking down. The old sales strategies aren't working like they used to you used to know exactly how to be effective, but now you're not so sure. Competitors have raced ahead and there are only two options left: Embrace the change. Or ignore it and fall behind. Discover the new rules. Inside Rule of 24, authors Robert D. Riefstahl and Daniel J.

Time is running out.

Massive change is upon us and business to business (B2B) sales organizations are breaking down. The old sales strategies aren't working like they used to--you used to know exactly how to be effective, but now you're not so sure. Competitors have raced ahead and there are only two options left: Embrace the change. Or ignore it and fall behind.

Discover the new rules.

Inside Rule of 24, authors Robert D. Riefstahl and Daniel J. Conway show you how to not only survive, but thrive and dominate selling software in the new digital landscape. The rules have changed --customers are more educated, resourceful and directive than at any other time in history. Future-proof yourself and your sales team, understand what's coming next and how to deal with it.

Inside Rule of 24, you will learn:

  • How to transform your sales process by utilizing the power of extreme personalization > What the Rule of 24 is, and how it changes the way you think about selling
  • How to audit yourself, your industry and learn exactly what your customer is expecting from you
  • How to become a master of all of your selling mediums and crush your competition
  • How to build seamless client interactions that thrill B2B buyers

Written for companies who want to prosper and grow in the digital age, this book is your roadmap. After reading Rule of 24, you'll be riding atop the wave of imminent change, instead of helplessly swimming against it.

Rule of 24 changes everything.



Binding Type: Hardcover
Publisher: Peach Elephant Press
Published: 07/16/2018
ISBN: 9780995110366
Pages: 338
Weight: 1.24lbs
Size: 8.50h x 5.50w x 0.88d
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SKU: 7972483916

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Susan Pomeroy
San Leandro, US
★★★★★ 4
Sturdy, works great, not quite perfect.
Color: silver
This was the perfect stand to use when my desktop computer crashed and I had to work on my laptop without killing my neck. It's sturdy, well made, and works exactly as advertised. Adjustment is smooth and simple. I was able to work with my monitor at a comfortable height and distance, and it saved my bacon! But, would I want to work on it indefinitely? No. Two things are lacking for me. First, there's a height adjustment, but no angle control. This means that at its max height, the display has a small downward tilt. It also means that on zoom calls, I had to fiddle with the monitor height until my whole head was framed, rather than cut off. Not a dealbreaker, but annoying over the long term, especially with lots of zoom meetings. Second, I'm not sure why I was surprised, but the stand-plus-laptop combo created a kind of aluminum "monolith" on my desktop. I couldn't bend to peer under it, or over it either. It felt as though part of my desk (albeit a narrow portion) became inaccessible. This too is a quibble--I just happen to like a more open and airy feeling. These two nits aside, this is a sturdy and well designed stand that works well and will last a long time.
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Reviewed in the United States on May 27, 2026
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Elizabeth
Draper, US
★★★★★ 5
Replacement stickers are on the way!!
Color: silver, Color: silver
Edit: Customer service was lovely and I have replacement stickers on the way. This fabulous product has helped me so much and I can't be without it. Back up to a 5 star review. I purchased this product in April 2024. The stickers that help the laptop 'grab' onto the stand are either gone or unstable. See picture below. Can it be repaired with new stickers? How do I get them?
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Reviewed in the United States on July 19, 2025
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ProudPapa
Grantham, US
★★★★★ 5
Sixty Bucks? Yep. And I'd buy another one.
Color: silver
OK, I had my doubts. Yes, the iLevel2 is highly-reviewed. And yes, it's really (really) important to have your laptop screen at eye level (get it? iLevel?) But spending 60 dollars on an adjustable laptop stand? Couldn't I just pile up a couple of old books for free? Well, as a contractor once told me when I made a really dumb suggestion, "You COULD do it that way..." The iLevel2's main virtue is that the angle/height adjustment knob is rock-solid, as is the platform. It's just an extremely well-made, solid product. And the adjustment knob, which is on a left-right track on the front of the product, allows you to dial in your laptop's screen height to the millimeter. Result: a totally-custom, ergonomically-friendly setup. Love it.
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Reviewed in the United States on December 13, 2024
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Russ
Bozeman, US
★★★★★ 3
Underwhelming
Color: silver
Too much hype. It just holds the laptop. Buy something cheaper. The slide adjuster isn’t useful to me at all.
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Reviewed in the United States on May 9, 2026
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beth
Birmingham, US
★★★★★ 5
Useful but not perfect
Color: silver
Useful, but typing with laptop perched on it is unsteady. I use a separate keyboard.
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Reviewed in the United States on April 2, 2026

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